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Charting New Paths: The 2nd Annual Media-CSO Conference Highlights Freedom and Innovation in the Digital Era
November 13, 2024
Safeguarding Freedoms in the Digital Age..... 

The 2nd Annual Media-CSO Conference brought together a diverse group of journalists, civil society leaders, and advocates to address pressing challenges and opportunities in today’s media landscape. Under the theme Safeguarding Freedoms in the Digital Age, the event tackled key issues head-on, exploring how to protect press freedom and ensure a sustainable, accountable information ecosystem. Here’s a brief look at the main thematic areas discussed during the event:

AI and Media Freedom: A Double-Edged Sword
Artificial intelligence (AI) is transforming the media industry, presenting both exciting possibilities and potential pitfalls. The panel examined how AI tools can enhance investigative journalism, streamline content creation, and democratise information access. However, there was a strong warning about the darker side of AI, its potential use in surveillance, spreading misinformation, and manipulating public opinion. While the technology brings promising advancements, they emphasised the need to embrace it responsibly, with strict ethical guidelines and oversight to safeguard media integrity and public trust.

Protecting Journalists and Whistle blowers: Defenders of Truth
In a time of increasing political tension and corruption, the safety of journalists and whistle blowers remains a critical concern. Speakers revisited the alarming trend of attacks on journalists, especially during moments of political unrest like the Gen-Z protests. The message was clear: safeguarding those who bring us the truth is non-negotiable. The conference called for stronger legal frameworks, better security measures, and collaborative support systems to ensure the protection of these front line defenders of democracy.

Access to Information: Fuelling Devolution
Access to information is a cornerstone of democracy, particularly in Kenya’s devolved governance structure. Discussions highlighted how open access to public records empowers citizens, promotes transparency, and enhances accountability at the county level. Participants noted that while progress has been made, significant gaps remain in the implementation of access laws. Civil society and media must work together to push for greater openness and ensure that information is freely available to all, especially at the grassroots level.

Mental Well-being of Journalists: A Critical Priority
Amid the discussions on legal and digital protections, the mental health of journalists emerged as a key concern. The panel emphasised the heavy emotional toll that investigative reporting and covering traumatic events can take on media professionals. There were calls for more mental health support, safe spaces for journalists to debrief, and wellness programs that recognise the unique challenges faced by the press in high-stress environments. A resilient press must not only be protected physically but nurtured mentally as well.

Social and Economic Sustainability of Media: A Balancing Act
In an era where digital disruption has upended traditional business models, the sustainability of media outlets has become a hot topic. The panel addressed the urgent need to diversify funding sources and develop innovative revenue streams to support independent journalism. Building strong partnerships, enhancing digital security, and promoting media literacy were identified as key strategies to sustain a free, vibrant, and financially stable press.

Politics and Media Freedom: Navigating a Complex Relationship
The delicate dance between politics and media freedom took centre stage as speakers unpacked the current state of press liberties in Kenya. The panel explored the often-contentious relationship between the media and political actors, emphasising the need for a fearless, independent press. The dialogue was candid: without a free media to hold leaders accountable, democracy is at risk. The call was for the media to remain vigilant, continue challenging power, and for civil society to stand firm in defending this essential pillar of democracy.


The Conference ended on a high note, with participants energised and committed to the cause. From embracing the promise of AI to advocating for the protection of journalists, the conference reinforced the urgent need for collaborative action. It’s clear that in today’s digital landscape, the fight for media freedom is a shared responsibility and we’re all in this together.